{"title":"Bestsellers","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cmeta charset=\"utf-8\"\u003eLoved and recommended by our community. These bestsellers are part of our small, intentional assortment that helps you press reset and tune into your skin’s cravings.\u003cbr\u003e\u003c\/p\u003e","products":[{"product_id":"matcha-hemp-hydrating-cleanser","title":"Matcha Hemp Hydrating Cleanser","description":"\u003cp\u003eA gentle, nourishing cleanser that restores hydration and antioxidants to the skin. Matcha, rich in free radical-fighting antioxidants, paired with Hemp Seed Oil to deeply moisturize and strengthen the skin barrier. 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Infused with 10% Tamanu Oil to nurse your skin back to health, Great Barrier Relief is perfect for resetting and providing TLC for over-exfoliated or irritated skin. \u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e Restores and gently moisturizes over-sensitized skin without leaving a greasy after-feel. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eHelps with:\u003c\/strong\u003e Repairing and strengthening your skin barrier so it can protect you from environmental aggressors and eczema flare-ups.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eMade for:\u003c\/strong\u003e All skin types but especially sensitive, eczema-prone skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eClinically Proven:\u003c\/strong\u003e Improves damaged skin barrier function after 2 weeks of use.\u003c\/span\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400; font-style: italic;\"\u003e\u003cem\u003e\u003cspan style=\"font-weight: 400;\"\u003eBased on an independent clinical study on 20 participants.\u003c\/span\u003e\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eBonus:\u003c\/strong\u003e Our packaging allows you to use up every last drop!\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KraveBeauty","offers":[{"title":"Standard - 45 mL","offer_id":13760798457931,"sku":"K102-01-0001-EU","price":29.0,"currency_code":"USD","in_stock":true},{"title":"Jumbo - 100 mL","offer_id":40160623329355,"sku":"K102-02-0001-EU","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/GBR01.png?v=1781703707"},{"product_id":"oat-so-simple-water-cream","title":"Oat So Simple Water Cream","description":"\u003cp\u003eA calming lightweight moisturizer with a burst of hydration. The light-as-water texture cools sensitive areas and Oat Extract protects against irritants to provide comforting relief to oversensitized areas.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e Made with only 9 ingredients to hydrate parched, easily sensitized skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHelps with:\u003c\/strong\u003e Sealing in moisture and preventing further water loss from the skin. \u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMade for:\u003c\/strong\u003e All skin types, especially sensitive skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClinically Proven:\u003c\/strong\u003e After one use, the moisturizer was shown to improve skin’s hydration for up to 48 hours.\u003cbr\u003e\u003cem\u003eBased on an independent clinical study of 21 subjects.\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KraveBeauty","offers":[{"title":"Jar - 80 mL","offer_id":30391282630731,"sku":"K003-01-0001-EU","price":28.0,"currency_code":"USD","in_stock":true},{"title":"Refill - 200 mL","offer_id":41169223647307,"sku":"K003-R1-0001-EU","price":51.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/OSSWC_01.png?v=1762526160"},{"product_id":"double-cleanse-duo","title":"Double Cleanse","description":"\u003cp\u003eMakeup Re-Wined Jelly Oil Cleanser \u0026amp; Matcha Hemp Hydrating Cleanser are inseparable when it comes to a barrier-friendly double cleansing routine. Use Makeup Re-Wined to gently wash away any oil-based impurities like makeup or sunscreen, and then follow up with Matcha Hemp Hydrating Cleanser to remove any leftover residue for a clean that leaves your skin hydrated and supple.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e This unstoppable duo is proven to deeply cleanse your skin while never leaving it stripped of moisture.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHelps with:\u003c\/strong\u003e Removing dirt, grime, makeup, SPF, and anything else the world throws at you and your skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMade for:\u003c\/strong\u003e All skin types\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eIncludes:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli\u003e1 full-size Makeup Re-Wined (100ml\/3.38 fl oz)\n\u003cul\u003e\n\u003cli\u003e\n\u003cem\u003ePlease note, Makeup Re-Wined packaging is being updated on a rolling basis\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 full-size Matcha Hemp Hydrating Cleanser (120 ml\/4.05 fl oz)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KraveBeauty","offers":[{"title":"Default Title","offer_id":39839583338571,"sku":"K203-00-0000","price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/MURW_MHHC3.0Duo01_692df4cb-bdf8-4771-903e-8804b7629914.png?v=1790963990"},{"product_id":"beet-the-sun-spf-40-sunscreen","title":"Beet The Sun SPF 40 PA+++","description":"\u003cp\u003eA lightweight chemical sunscreen that's made to look and feel like your skin. Supercharged with Beetroot Extract — a powerful antioxidant that gives your skin additional protection against oxidative stress — this SPF defends against the sun and other environmental aggressors without any extra drama or a white cast. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e Offers seamless yet hydrating sun protection for any skin tone without a white cast or leaving skin feeling greasy.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHelps with:\u003c\/strong\u003e Defending the skin against the sun and other environmental aggressors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMade for:\u003c\/strong\u003e All skin types.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClinically Proven:\u003c\/strong\u003e\n\u003cul style=\"margin-left: 20px;\"\u003e\n\u003cli style=\"list-style: disc;\"\u003eProvides SPF 40 Broad Spectrum protection. \u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e\u003cem\u003eBased on clinical tests conducted at two independent facilities.\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KraveBeauty","offers":[{"title":"1 Pack - 50 mL","offer_id":39959195615307,"sku":"K005-01-0000-EU","price":20.0,"currency_code":"USD","in_stock":true},{"title":"2 Pack - 2x50 mL","offer_id":42199447371851,"sku":"K241-00-0000","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/BTS3.001.png?v=1787763884"},{"product_id":"oil-la-la","title":"Oil La La","description":"\u003cstyle\u003e\n  .tag-badge{\n    display:none;\n  }\n\u003c\/style\u003e\n\u003cp\u003eTreat your skin like something you love.\u003c\/p\u003e\n\u003cp\u003eDon’t believe the rumors. Oils aren’t the enemy of oily, breakout-prone skin. Oil La La uses a blend of nourishing oils that are non-comedogenic to create balance, preventing and soothing breakouts.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e Targets the root cause of breakouts by \u003cspan\u003etransforming acne-causing sebum with linoleic acid-rich oils to soothe and prevent breakouts—prioritizing balance and barrier health above all else.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHelps with:\u003c\/strong\u003e Balancing sebum production to prevent future breakouts, supporting a healthy skin barrier, and targeting congestion without harsh ingredients.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMade for:\u003c\/strong\u003e All skin types, especially oily, breakout-prone skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClinically Proven:\u003c\/strong\u003e\n\u003cul style=\"margin-left: 20px;\"\u003e\n\u003cli style=\"list-style: disc;\"\u003eDecrease in sebum production over time after regular use.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003eImproved barrier function and soothed redness after one use.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e\u003cem\u003eBased on an independent clinical study on 20 participants.\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConsumer Trial Test:\u003c\/strong\u003e\n\u003cul style=\"margin-left: 20px;\"\u003e\n\u003cli style=\"list-style: disc;\"\u003e98% noticed an overall clearer complexion after using this serum.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e96% agreed the serum layered well with other skincare products.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e88% noticed their skin looked clearer \u0026amp; more balanced.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e88% agreed their skin feels noticeably smoother.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e\u003cem\u003eResults from consumer trial on 25 participants over 4 weeks. Individual results may vary.\u003c\/em\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBonus:\u003c\/strong\u003e Our packaging allows you to use up every last drop!\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNOTE:\u003c\/strong\u003e Not recommended for those with psoriasis or a history of skin cancer. Please consult with your doctor or dermatologist first!\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KraveBeauty","offers":[{"title":"1 Pack - 45 mL","offer_id":40070946979915,"sku":"K105-01-0000-EU","price":29.0,"currency_code":"USD","in_stock":true},{"title":"2 Pack - 2x45 mL","offer_id":42213691654219,"sku":"K250-00-0000","price":49.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/Oil_La_La_275e03a8-590c-4f05-9dbc-e48834d359ba.png?v=1773685790"},{"product_id":"bestseller-duo","title":"Barrier Builder","description":"\u003cp\u003eTwo fan favorites, one powerhouse duo.\u003c\/p\u003e\n\u003cp\u003eMatcha Hemp Hydrating Cleanser gently cleanses while leaving you with soft \u0026amp; hydrated skin. Formulated with antioxidant and glycerin to protect and hydrate skin. Great Barrier Relief serum nourishes and calms signs of sensitivity caused by a compromised skin barrier. Enriched with 10% Tamanu Oil to provide skin-regenerative properties and deep moisture. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e Matcha Hemp Hydrating Cleanser deeply cleanses the skin without leaving a dry, tight after-feel. Great Barrier Relief restores and gently moisturizes over-sensitized skin without leaving a greasy after-feel.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eHelps with:\u003c\/strong\u003e Maintaining a healthy skin barrier by leaving the natural lipids and oils your skin needs \u0026amp; strengthening the barrier so it can protect your skin from environmental aggressors and irritations.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eMade for:\u003c\/strong\u003e All skin types especially dry \u0026amp; damaged skin barrier\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cstrong\u003eIncludes:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e1 full-size Matcha Hemp Hydrating Cleanser (120 ml\/4.05 fl oz)\u003c\/li\u003e\n\u003cli\u003e1 full-size Great Barrier Relief (45 ml\/1.52 fl oz)\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KraveBeauty","offers":[{"title":"Default Title","offer_id":41378867118155,"sku":"K217-00-0000","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/MHHC_GBR_Duo_01.png?v=1782854074"},{"product_id":"duo-matcha-hemp-hydrating-cleanser","title":"Duo Matcha Hemp Hydrating Cleanser","description":"\u003cp\u003eDouble up on your skin's go to. This gentle, nourishing cleanser that restores hydration and antioxidants to the skin. Matcha, rich in free radical-fighting antioxidants, paired with Hemp Seed Oil to deeply moisturize and strengthen the skin barrier. Effectively cleanses without leaving a dry, tight feeling.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e Deeply cleanses the skin without leaving a dry, tight after-feel.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eHelps with:\u003c\/strong\u003e Maintaining a healthy skin barrier by leaving the natural lipids and oils your skin needs.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eMade for:\u003c\/strong\u003e All skin types but especially dry, sensitive skin.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClinically proven:\u003c\/strong\u003e 48 hours of increased skin moisture capacity after one use. \u003cmeta charset=\"utf-8\"\u003e \u003cem\u003eBased on an independent clinical study of 22 subjects.\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cstrong\u003eIncludes:\u003c\/strong\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e2 full-size Matcha Hemp Hydrating Cleanser (120 ml\/4.05 fl oz)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"KraveBeauty","offers":[{"title":"Default Title","offer_id":41869942620235,"sku":"K231-00-0000","price":27.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/MHHCDuo01_72c4e91a-7bca-4119-9202-a6281f822ee1.png?v=1782832364"},{"product_id":"limited-lip-barrier-relief","title":"Lip Barrier Relief","description":"\u003cstyle\u003e\n  .vw__contents h2 {\n    font-family: 'value-serif-regular-pro';\n}\n  .metafield-rich_text_field a {\n    text-decoration: underline !important;\n}\n  \u003c\/style\u003e\n\u003cp\u003eA nourishing lip treatment that delivers long-lasting moisture to soothe, condition, and relieve dry, parched lips. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eWhy is it different:\u003c\/strong\u003e Enriched with upcycled almond shell extract, emollients, and occlusives, this treatment helps restore barrier function, soften lips, and lock in moisture. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\n\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eHelps with:\u003c\/strong\u003e Maintaining a healthy lip barrier and keeping lips soft, smooth, and hydrated.\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eMade for:\u003c\/strong\u003e All lips—especially chapped lips in need of a lip barrier relief.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: bold;\"\u003e\u003cstrong\u003eConsumer Study:\u003c\/strong\u003e\u003c\/li\u003e\n\u003cul style=\"margin-left: 20px;\"\u003e\n\u003cli style=\"list-style: disc;\"\u003e100% agreed their lips feel moisturized immediately.\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e100% agreed their lips feel softer \u0026amp; smoother.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e96% agreed their lips look healthier.\u003c\/li\u003e\n\u003cli style=\"list-style: disc;\"\u003e87% agreed it helped relieve dry \u0026amp; flaky lips.\u003cmeta charset=\"utf-8\"\u003e\n\u003c\/li\u003e\n\u003cli style=\"list-style: disc; font-style: italic;\"\u003eBased on a self-reported survey of 53 customers after using the product.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eBonus:\u003c\/strong\u003e Comes with keyring hole so you can easily carry it on the go!\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"KraveBeauty","offers":[{"title":"1 Pack x 10 mL","offer_id":42056802828363,"sku":"K107-01-0001-EU","price":14.0,"currency_code":"USD","in_stock":true},{"title":"3 Pack x 10 mL","offer_id":42975460458571,"sku":"K238-00-0000","price":40.0,"currency_code":"USD","in_stock":true},{"title":"5 Pack x 10 mL","offer_id":42975524716619,"sku":"K239-00-0000","price":63.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2090\/8057\/files\/LBR_01.png?v=1770742856"},{"product_id":"matcha-home-away-duo","title":"Matcha Home \u0026 Away Duo","description":"\u003cp\u003eA gentle, nourishing cleanser that restores hydration and antioxidants to the skin. 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